People in the community don’t want to feel ostracised so classes such as Muslim women only classes, women only classes and free for the over 60’s classes have helped participation rates in relation to sporting activities. If all the people that are part of an organisation have a good set of ethics and morals it can only be productive for the organisation. Good examples will be set, participation rates will be met and the bank balance should show a good profit. The more types of people that are mentioned in the value statements taking part in sporting organisations can only lead to good publicity for the organisation. The consequences of an organisation not having a good set of ethics and values can be quite severe. There could be legal complications if disabled facilities are not available and possibly if there are not enough people from ethnic origins not taking part.
Organisations such as leisure centre’s could lose out on financial gains and suffer loses that could lead to a cut in jobs or the leisure centre losing its contract and being taken over or shut down. As well as that with poor ethics and values there will be no community spirit regarding the sporting organisation because if it does not cater for all the surrounding people it cannot expect to be successful. Successful businesses that have made it have done so due to the fact that they catered for the elderly, disabled etc. Manchester United offer reduced rates for the elderly and disabled and this gives them a good image which is paramount for a big sporting organisation that is in the limelight. Another consequence is that the general health of a community may declines. If the staff at an organisation are showing a lack of morals and values people may not attend which means that they are not getting the exercise that they need and this is particularly important in the elderly.
For a lot of people working in sporting organisations they have to realise that the public is the main reason for their existence thus they have to be treated with some respect. If an organisation wants the public to have a good attitude towards them then they have to make sure that all their staff have people skills and a high degree of customer service skills. Employees in sports organisations have very important roles to play because they are on the front lines representing the organisations that they are working for. They need to set good examples and encourage ethics and values in every aspect of their job. If they don’t it leads to customer complaints as well as tainting the image of whomever they are working for.
On the management’s side, they need to make sure that they instil good customer service ethics among employees and thus create a people-focused culture. They also have to take a more serious attitude to customers’ complaints and in rewarding those employees who display positive attitudes towards customers. Setting examples at the highest level will hopefully filter down examples to the lower levels staff who won’t want to break the rules and then they should pass on these same examples to the customers they are serving. Once again this leads to increased participation rates, the business should make more money and have a decent public image.
Employers and Employees have other important issues to consider such as providing high and health and safety standards. The importance of Health and safety in sporting organisations such as Leisure centres/gyms cannot be over-emphasised. This applies to employers, who must satisfy legislative requirements and employees, who work with hazardous substances. Consumers too are increasingly interested in knowing about the possible dangers of substances used in leisure centres including those that are added to their food.
The public and employees stand to benefit from improved safety because effective health and safety management clearly helps reduce accidents. Obviously the less accidents there are the higher the reputation of the leisure centre/gym. A leisure centre/gym is all about reputation especially when there are so many rivals around.